Producing products that focus on Sustainability first is not enough. We’ve all seen those kinds of “engineering solutions” before, and none of them have ever gotten a real penetration or impact. We are all used to a certain lifestyle, and – if we aim to reach the many people – we have to create extremely sustainable products that looks great and that don’t compromise on the experience or functionality we are accustomed to.
Don't be a drainer
Be part of the solution!
In 2018 over 2 billion people were considered living in areas with water stress, by 2025 half of the entire population of the earth is expected to live with water stress. This is an issue that cannot be ignored.
Scientist today agree that we have no more than 10 years before we see effects of climate change that are irreversible. We believe future solutions will help solve these issues, but most new technologies are complex. That means they will take time to develop, fund, test and implement. So, it will take time before they have penetrated the market to actually make an impact. Time that we do not have.
We develop very simple solutions, that everyone can use, and that are possible to implement right now. And that is why WWF named us Climate Solver 2018. Because then – together – we will have a huge impact. And we will turn the tide on water stress and climate change. Not in 10 years, but today.